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Reputation Management
Plans & Pricing
for Solo Owner-Operators

Support for owners who do it themselves—but don’t want to do it alone.

If you run your business solo, you already wear every hat.


You don’t need an agency.
You need a steady second set of eyes.


These plans are built for owner-operators who want clarity, direction, and protection—without outsourcing everything or blowing the budget.

 

This page is for solo business owners and single-operator businesses.


If you have a team, multiple locations, or high customer volume, the Small Business Plans are likely a better fit.

How to Think About Pricing
as a Solo Owner

Most solo owners ask:
“Can I afford this?”


The better question is:
“Can I afford to guess?”


When you’re the only one responsible, small mistakes carry more weight.


These plans are designed to help you make fewer wrong turns—without taking control away from you.

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The Solo Visibility Reality

Solo businesses often:

  • Rely heavily on word-of-mouth

  • Have limited time and energy

  • Handle visibility inconsistently


That works—until it doesn’t.


When someone new looks you up, your online presence becomes the deciding factor.


These plans help you show up clearly without adding another full-time job.

How Individual Services Fit Into Pricing

Most businesses come here wanting to know:
“What does that service actually cost?”


That’s a fair question—and you shouldn’t have to guess.


Below are bundled plans that reduce gaps, overlap, and long-term risk, followed by typical monthly investment ranges for individual services when purchased on their own.

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Solo Owner Plans

Solo Owner Plans

Visibility Essentials

For owners who want light protection without full service

 

Designed for solo operators who want core visibility handled while they focus on serving customers.


Monthly investment: $99–$199

 

Includes:

  • Business Listings Management (core platforms)

  • Review monitoring alerts

  • Quarterly strategy check-ins

  • Ongoing visibility guidance


Best for:

  • Service providers

  • Trades and appointment-based businesses

  • Owners with limited time

Guided Support

For owners who want direction, not delegation​

 

Designed for solo operators who want to stay hands-on but don’t want to operate blind.


Monthly investment: $29–$49

 

Includes:

  • Monthly 30-minute strategy call

  • Guidance on reviews, listings, and visibility decisions

  • Help prioritizing what matters (and ignoring what doesn’t)


Best for:

  • Do-it-yourself owners

  • Early-stage or low-volume businesses

  • Owners who want a sounding board

Visibility Plus

For owners who want confidence without complexity

 

Designed for solo operators who want steady protection and clearer signals—without agency overhead.


Monthly investment: $249–$399

 

Includes:

  • Listings Management

  • Review monitoring and response

  • SEO / GEO foundations

  • Monthly strategy call


Best for:

  • Owners serving visitors or new residents

  • Businesses where one missed customer matters
     

What These Plans Don't Include

  • Full-service marketing

  • Daily content creation

  • Delegation without owner involvement


These plans are about support—not replacement.

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Just need one service? That's okay.

Individual Service Pricing (Standalone)

These ranges reflect real-world small business needs in rural New England. Final pricing depends on volume, complexity, and exposure—but this gives you a clear budget reality.

Review Management
$200–$400 / month

Best for businesses that:

  • Want reviews actively monitored and responded to

  • Don’t want negative feedback sitting unanswered

  • Care about public trust signals

Business Listings Management
$150–$300 / month

Best for businesses that:

  • Rely on accurate hours, directions, and contact info

  • Serve visitors or new residents

  • Want to eliminate confusion and misdirection

Best for businesses that:

  • Depend on being found online

  • Serve people who don’t already know them

  • Want visibility in search, maps, and AI-driven recommendations

Website Design & Ongoing Support
$1,200–$3,000+ (one-time build)
$75–$300 / month (ongoing support & optimization)

Best for businesses that:

  • Need a clearer, more credible website

  • Want their site to support reviews, SEO, and listings

Branding & Messaging Alignment
$200–$600 (one-time)

Optional ongoing support available
Best for businesses that:

  • Feel hard to explain or remember

  • Need consistency across website, listings, and PR

Online PR
$600–$3,500 / month

Best for businesses that:

  • Rely on trust and credibility

  • Serve customers who research before calling

  • Want third-party validation

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Common Questions from Solo Owners

You don't need to do everything.

You do need to make fewer wrong decisions.


These plans give you guidance, protection, and clarity—without turning your business into something it’s not.

Meet Amanda McKeen – helping White Mountains businesses grow with clarity and confidence
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